Introducing - MAGGI MAGIC MEALS

Since this press release is a bit long I will make another blog entry about my experience of this blog event. I wonder how my pinoychocophile blog got invited by EON, The Stakeholder Relations Firm, so instead of blogging about Maggi in that site I am blogging it here since this is the most appropriate blog for it.

The rice cooker is one of the most important utensils used for this Maggi Magic Meals innovation and as the logo suggests.

Having been invited to the event I am posting here the event's press release. Yes I got wonderful freebies from the event aside from a great time to get to know food bloggers.


Press Release

NESTLÉ LAUNCHES ANOTHER GAME - 

CHANGING INNOVATION: MAGGI MAGIC MEALS

NESTLÉ FIRST-IN-THE-WORLD RECIPE SOLUTION DESIGNED FOR A RICE COOKER

For the average Filipino, a complete meal means only one thing: a hearty serving of viand (“ulam”) paired with steaming white rice.  Nothing spells home-cooked meal more than the image of generous servings of tender meat and vegetables slow-cooked in a rich sauce, the latter inevitably to be spooned over a hefty mound or two of rice. To help the country rediscover the magic of meals prepared and enjoyed at home, NESTLÉ introduces one of its game-changing innovations to date---MAGGI MAGIC MEALS. It is a first-in-the-world recipe solution designed for use in a rice cooker.

“With today’s busy lifestyle, many are finding it hard to sit down to a hearty, wholesome, balanced meal at home,   much less cook one themselves,” says Star Estacio, Senior Vice President and Business Executive Manager for Food at NESTLÉ. “MAGGI MAGIC MEALS offers a solution not only through mouth-watering recipes guaranteed to gather the whole family around the table, but more so through an  innovative and modern way of cooking that is so easy and efficient, it’s going to make Filipinos want to cook at home more often.”

RECIPE SOLUTION

Not just a recipe mix, MAGGI MAGIC MEALS not only offers a recipe flavoring, it also offers a simple and effective method of cooking using the most ubiquitous cooking appliance in Filipino homes—the rice cooker.  The MAGGI MAGIC MEALS pack has a dual chamber containing the MAGGI MAGIC RECIPE MIX and the MAGGI MAGIC COOKING BAG. It is a most unique cooking kit. The MAGGI MAGIC RECIPE MIX guarantees a complete and proper blend of flavors, there is no need to add anything else except the fresh meat and vegetables.  The MAGGI MAGIC COOKING BAG, on the other hand, guarantees that the “ulam” can be cooked together with rice using a rice cooker.  Once in the rice cooker, the cooking bag ensures that the meat and vegetables cook in its own juice at the proper doneness, and the sauce develops into a thick and hearty consistency. There is no need to keep checking for doneness or to keep correcting the sauce for the right “timpla.”  After 45 minutes, one can say that he/she has prepared a wholesome, balanced meal complete with rice.  For the time-strapped homemaker or individual, MAGGI MAGIC MEALS will make cooking and eating such an easy and enjoyable experience, they will want to cook at home over and over again.

Now, ANYONE can cook! 

With MAGGI MAGIC MEALS, anyone can gain instant know-how in cooking some of the most complex Filipino recipes.  Pinoy favorites like Bicol Express, Afritada, Lechon Paksiw and Chicken Pastel can now all be prepared in a method that is as easy and as simple as cooking rice.

To prepare the dish your choice, just follow these 5 simple steps:

• 1.   Place your chicken or pork pieces together with thinly sliced vegetables inside the MAGGI MAGIC COOKING BAG (chicken has to be scored or sliced lightly  3 times per side to ensure thorough cooking; pork pieces need to be sliced into thin strips)
• 2.   Add the MAGGI MAGIC RECIPE MIX which contains a complete blend of flavors to create a delicious stew. No need for additional ingredients, except the fresh meat and vegetables.
• 3.    Add 6 tbsps. of water into the cooking bag.
• 4.    Massage the bag gently to dissolve the mix, then seal the bag by tying a knot.
• 5.   Place the cooking bag flatly on top of washed rice, then start cooking the rice as you normally would. After 45 mins, both rice and “ulam” are  ready to serve!

MAKE THE MOST OF YOUR RESOURCES

With an innovation such as MAGGI MAGIC MEALS, MAGGI seeks to respond to needs of the modern- day homemakers with a solution that will put their resources to optimum use. With MAGGI MAGIC MEALS, homemakers now have a new method of cooking that helps save on the cost of ingredients, gas, water and soap (less pots and pans to wash). It also frees them from the fuss and too much effort of cooking an otherwise complicated dish, and instead boosts their confidence that the end dish will be delicious. Everytime. Most important of all, it enables homemakers to make wise use of their time. Cooking with MAGGI MAGIC MEALS means that with a few smart and ingenious moves, one can devote more time for one’s family or self WHILE cooking.

MAGGI believes that cooking and eating at home is the foundation of many positive things for the family-  developing healthy food habits, strengthening family bond, deepening  family traditions. For this reason, we are committed to keep offering products and services that will enable homemakers to bring back the habit of cooking and make their meals and meal experiences truly magical.

For media enquiries, please contact:
Martha Sasing EON, Inc. The Stakeholder Relations Firm Tel: 632 893 5642 loc. 133 Fax: 632 892 6769 Email: martha@eon.com.ph

Beef caldereta

It was given to me by my good neighbor who runs the Lola Lita's Store at UP Shopping Center.

She cooks so well and so attracts a lot of customer. She brought some back home and 

shared with me since not so many students are at school today because of the 

holiday.  Just let me know if you are interested for her catering services.

Mandu and noodles

From the Korean supermart, mandu with noodles and beef brisket.

Cook the noodles as usual (boil water and put the noodles) then add the brisket.

In a separate pan fry the mandu, and serve as toppings with the

noodles.

From wikipedia: http://en.wikipedia.org/wiki/Mandu_(dumpling)

Mandu are dumplings in Korean cuisine. They are similar to pelmeni and pierogi in some Slaviccultures. The name is a cognate to the names of similar types of meat-filled dumplings in Central Asia, such as Turkish manti, Kazakh manty, and Uzbek manti.

In Korean cuisine, mandu generally denotes a type of filled dumplings similar to the Mongolian buuzand Turkish mantı, and some variations are similar to the Chinese jiaozi and the Japanese gyoza. If the dumplings are grilled or fried, they are called gunmandu (군만두); when steamed jjinmandu (찐만두); and when boiled, mulmandu (물만두). ^[1]

 Mandu are usually served with a dipping sauce made of soy sauce and vinegar. They are usually filled with minced meat, tofu, green onions, garlic and ginger, mandu are served with kimchi and chili-speckled soy sauce.^[2]

Mixed cereals with salted eggs

Boil water,  put diced carrots, corn kernel and oat meal. When oatmeal is watery removed from heat and put a portion in a bowl then add corn flakes, raisin, goji berry. Add sugar or milk. Eat with salted eggs.

Morcon

Pinoy version of Morcon might be different with that of its original Spanish version as

noted below.  This morcon is made of ground fish meat and vegetable which makes it

a lot more healthier. Another food gift from my gracious friend.

Wikipedia says: http://en.wikipedia.org/wiki/Morcon

Morcón is a type of chorizo, eaten in much the same way. It is typical of the regions ofAndalusia and Extremadura and the province of Salamanca. The difference is the meat with which it is made, which is usually lean without much fat content, and that the meat is stuffed into a section of pork large intestine.

The marinade used to flavor the chorizo is mainly composed of paprika, garlic and salt. Due to the thickness of the sausage, the maturity period is quite long.^[1]